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Hervorragender Marktstart für das E-Klasse Facelift

Stuttgart, 19.06.2006
Die neue Generation der E-Klasse von Mercedes-Benz feiert eine hervorragende Europa-Premiere. Nur wenige Tage nach Markteinführung des Oberklasse-Modells liegen bereits rund 30.000 Bestellungen vor. Die neue Generation der E-Klasse steht seit dem 10. Juni 2006 bei den europäischen Händlern und wird in den kommenden Wochen und Monaten auch in den übrigen Märkten erhältlich sein.

„Wir freuen uns über diesen vielversprechenden Verkaufsstart. Wir spüren eine sehr positive Erwartungshaltung der Kunden – zu Recht, denn die neue Generation der E-Klasse ist einfach die beste die es je gab.”, sagt Dr. Klaus Maier, in der Geschäftsfeldleitung der Mercedes Car Group verantwortlich für Vertrieb und Marketing.

Allein in Deutschland verzeichnete Mercedes-Benz für die neue Generation der E-Klasse sehr hohe Besucherzahlen und Kundenkontakte bei Händlern und Niederlassungen. Auch die Nachfrage nach Probefahrten ist groß: am Markteinführungswochenende wurden bereits 4.000 Fahrten durchgeführt und über 10.000 weitere vereinbart.

Rund zehn Millionen E-Klasse Modelle an Kunden in aller Welt ausgeliefert

Rund zehn Millionen Kunden aus aller Welt haben sich seit 1946 für ein Oberklasse-Modell von Mercedes-Benz entschieden. Auch die aktuelle, siebte Generation der E- Klasse verweist auf eine erfolgreiche Bilanz: Seit ihrem Marktstart 2002 ist die E-Klasse weltweit über eine Million Mal verkauft worden und ist somit das meistverkaufte Fahrzeug ihres Segments.

Sicherstes Auto seiner Klasse

Mit wegweisenden Neuentwicklungen bleibt die E-Klasse in ihrem Segment weiterhin Vorreiter in puncto Sicherheit. So beinhalten Limousine und T-Modell serienmäßig das präventive PRE-SAFE®-System, das vor einem drohenden Unfall reflexartig Schutzmaßnahmen für Fahrer und Beifahrer aktiviert. Als weltweit erstes Automobil bietet die neue Generation der E-Klasse darüber hinaus die Option für adaptive Scheinwerfer, die sich der jeweiligen Fahr- und Wettersituation optimal anpassen. Durch das Intelligent Light System wird die Fahrsicherheit deutlich verbessert.

E-Klasse auf Tour von Paris nach Peking

Mit einer außergewöhnlichen Langstreckenfahrt wird sich die neue Generation der E-Klasse ab 21. Oktober beweisen: 33 Modelle mit modernster Dieseltechnologie machen sich im Anschluss an den Autosalon Paris auf den Weg nach Peking. Die Tour führt über weite Strecken entlang der Route des ersten transkontinentalen Autorennens der Geschichte, das vor 99 Jahren in der Gegenrichtung von Peking nach Paris führte. Während der rund 13.000 Kilometer langen Fahrt über acht Landesgrenzen und durch teilweise unwegsames Gebiet kann die neue Generation der E-Klasse nicht nur ihre Leistungsfähigkeit sondern auch ihr sicheres und souveränes Fahrverhalten unter Beweis stellen. Für dieses einmalige Abenteuer können sich Interessenten ab Sommer auf www.e-class-experience.com bewerben

Quelle: DC Media


20.06.2006, Benjamin, 0 comments


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